Set your goals and design on a strong foundation.
Just like your business, you have a business plan and goals, so your website should also have a its’ own plan and goals that support your business.
Your business-website plan should include:
- What are the services and products the business is providing?
- Who is the client or prospect the website is for?
- What do future clients want?
- How will the website support and interact with current clients?
Once these topics are well defined then the design, navigation, and content will fall into place.