Website Proposal Archives - Web Travel Designs

Every website is different,
here are some pages or topics that visitors expect to see.

Home Page

This is usually the first page visitors will see. Many companies make the mistake of just explaining who and what they do. My philosophy also includes what the customer can expect and will gain from being your customer.

About Page(s)

These pages give your viewers a chance to find out about your company.

Company Philosophy

Employees – Their expertise and when or how they will interact with them

Privacy Policy – This is an important legal page that lays out how you protect or sell your viewers information.

Office Location(s)

This page includes your address, map and contact information. Maps will to work with direction services like Google Maps or Mapquest and phone numbers will dial with a simple tap on a cell phone screen.

Services or Products

This is the area showcases your products and services. High quality images and explanations are used to provide information to the viewers.

Contact Form(s)

Forms can be used by clients for special requests or viewers looking for extra information.

A website should not be a create it and forget it
part of your business. Just like a store in the mall, passers-by will look in the window, come into your store, you’ll have a chance to interact with them and show them what you have to offer.

1. Planning

What are your business goals and objectives and how will the website support them? Who are your viewers? How will the website support your business, your clients and viewers?

Choosing your url(s). Defining Your clients and target audience. Find a host that meets your needs. These are just some of the questions that need to be defined before you start any of the next steps.

2. Design

By the end of 2014 more people will be access the web with handheld devices like smartphones, tablets or laptops than desktops. Responsive Web Design (RWD) will not only resize your pages to fit the viewers screen, but also resize images and realign objects on the page for a better presentation.

Navigation; This is the way viewers find your information, make sure it´s clear and simple, content, testimonials, supporting your clients, users, and viewers. What images and design will match your products – services and sales process?

Does your website logo-branding match your business card, letterhead and other marketing material?

3. Attracting Viewers

Researching and optimizing your site for Search Engines not just for viewers but for clients, PR. & other advertising avenues. And of course content is king; this includes copy, images, videos, and all other content your visitors will find on your site.

4. Capturing Interested Viewers

Do you use your forms to save emails for your own email app or send them directly to an email service? Plan to use your rss feeds with RSS feeds and email services.

5. Staying in touch and Email Strategies

Use your hosting service or email service to support your big picture. Set Up goals to support your company´s bottom line. Use at least 3 types of emails: call to action, informative and postcard and use all 3 to keep your viewer´s attention.

6. Testing and Maintenance

The importance keeping regular updates, testing, analyzing and validating your site. We will also check Google Analytics and website optimizers. If you already have a website, this is the place to start.

By putting a little time, focus and energy into each of these, your website can be supported and enhanced.

Major pages of a website